How recruiter searches work
Understand how job titles, skills, keywords, location, and experience help recruiters discover candidates.
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Found.
Noticed.
Hired.
A Recruiter’s Guide to a Stronger LinkedIn® Profile
Learn how recruiters search LinkedIn and make your profile easier to find.
Written by Jennifer Gordon, Principal Recruiter and Certified Career Coach, this practical guide walks you through optimizing your LinkedIn profile from a recruiter’s perspective.
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What you’ll learn
Practical LinkedIn advice you can put to work.
Understand what recruiters look for, then update your profile one section at a time.
How to improve your profile
Strengthen your headline, About section, Experience, Education, Skills, and other key sections.
How to build visibility
Use networking, recommendations, Open to Work, and profile activity more intentionally.
How to use AI effectively
Work with practical prompts while keeping your profile accurate, specific, and true to your voice.
How to put it into practice
Follow exercises and recruiter tips as you make improvements to your profile.
How to audit your profile
Review your finished profile from top to bottom before your next job search.
Who it’s for
For anyone who wants a stronger LinkedIn profile.
Active Job SeekersCollege Students & GraduatesCareer ChangersProfessionals Open to Opportunities
Ready to make your LinkedIn profile work harder for you?
Recruiter-backed advice, practical exercises, and a final profile audit in one guide.
Get Found. Noticed. Hired.